Custom products really set your brand apart from everyone else. To me, it’s not about just slapping your logo on everything that moves, it’s about really crafting a cohesive brand identity that effortlessly moves across mediums, from digital to print. Over time, I’ve been stockpiling a list of all of the different things you can get custom-made, to enhance your brand and reach your customers better (it’s also not really in order to help spark some inspiration). If you want to work on designing any of these with me, please get in touch!
When I looked at custom matchbox sites, all of the sites I liked had 5,000 minimums, and each matchbox would be about a dollar. Since I wasn’t sure if I’d like them, or enjoy having that many, I decided to make them myself.
One of my closest friends and I are working on a blog to celebrate both our love of Fridays and pie. It’s called TGI Piedays—she plans out and develops the recipes, I take the photos and add the lettering. This way, we both get to practice our favorite things (and I get to eat too much pie).
Ahh, my first map in what feels like ages is finally finished—this one is for our brand new Travel section at Paste, and I’m so thrilled I’ll have a chance to start making maps on maps on maps. I also did the lettering for this one by hand, with some new Illustrator tricks I picked up recently—really had a blast here!