Client: Racked
Writer: Eliza Brooke
Designer: Sarah Lawrence
Client: Racked
Writer: Eliza Brooke
Designer: Sarah Lawrence
How much swag do brands send the media in hope they’ll get covered? Racked staffers collected and collated all of the swag, offers, trips, and event access they were offered over six months, crunched all the data, and displayed it for the world to see.