Brain Juice

Brain Juice

Launched: Summer 2019

Client: Vox Media

Sector: Journalism

Scope of Work: Illustration

Writer: Kaitlyn Tiffany

“My brain today is so far gone — spinning out on the usual circular thoughts of sex, death, and Twitter, fuzzy and foggy from staring at two computer screens all day — I assume it needs an intervention only the consumer marketplace can provide. So that’s how I ended up accepting an invitation to try a drinkable product called BrainGear, which promises “a clearer brain today” and “a stronger brain tomorrow,” and realizing that I am far from alone.”